Sālus Facilties Assurance

Project Summary

Revel Marketing partnered with this Baton Rouge–based consulting firm to position Sālus as the premier facilities management solution provider for municipal clients. Starting from the ground up, we created a comprehensive brand identity—logo, visual system, and strategic messaging—that clearly articulated their value as experts in facilities management assurance strategies that help drive down insurance costs.

Our Approach

We developed a cohesive brand platform that combined a professional visual identity with clear, enterprise-focused positioning. This included custom website development with copy tailored to public-sector decision-makers, promotional video content that explained the Sālus model, and a full suite of marketing materials to support sales conversations, conference visibility, and stakeholder education.

The Result

Sālus emerged with a sophisticated, credible brand presence that aligned with the scale and complexity of the services they provide. The new platform positioned them as the go-to resource for municipalities seeking to optimize facility operations, mitigate risk, and reduce insurance expenditures through strategic, data-informed facilities management solutions.